Say goodbye to unwanted yellow and brassy tones with 12 Reasons Purple Shampoo. Specially formulated for blonde, grey and highlighted hair, it neutralises brassiness while delivering intense hydration and nourishment. This lightweight formula cleanses, detangles, protects colour, reduces frizz and restores shine without weighing hair down. Hair is left smooth, vibrant and beautifully toned every wash.

Key Features:

• Neutralizes brassy & yellow tones for vibrant blonde, grey and highlighted hair.
• Hydrates and nourishes deeply with a rich blend of conditioning agents.
• Protects color from fading, ensuring long-lasting radiance and shine.
• Anti-frizz formula smooths hair cuticles and controls fly-aways.
• Lightweight & non-greasy – delivers moisture without heaviness.
• Boosts manageability and shine, making hair silky, soft and easy to style.

Materials & Details:

• Hair Types: Blonde, silver, grey, highlighted, dry, damaged, and colour-treated hair
• Key Ingredients: Purple pigments, hydrating agents, anti-frizz conditioners
• Free From: Sulphates, parabens, harsh drying chemicals
• Use: Apply to wet hair, lather, leave for 1–3 mins, rinse thoroughly
• Packaging: Available in salon-size or home-use bottles